Storytelling

Humans are hardwired for story and have used storytelling to communicate for millenia. Stories have the ability to reframe contexts, facilitate connection and increase empathy for both listener and the storyteller.

Explore how to be an effective Storyteller and understand why it is a powerful tool of communication.

Learning objectives

Over the duration of the training course we will aim to achieve the following learning objectives:

• Learn the power of effective storytelling as a tool of communication
• Understand the myriad of contexts where storytelling can be utilised as a strategic communication device
• Utilise the tools and techniques to be an impactful storyteller
• Inspire the use of storytelling in formal and informal communication scenarios

Topics

• What is storytelling?
• The science behind the power of storytelling
• What are the elements that make a story compelling?
• Storytelling arc
• Thinking about your audience
• Verbal and non-verbal techniques
• Putting it into practice – feedback and coaching